How Competitive is Your Local Market?

by kevin

Assessing your online competition is vital for local business owners though rarely considered properly. Let’s first think about what a local market means though. Do 80% of your customers — for example — come from within five miles around you? This typically the kind of number quoted in urban areas. Naturally if you are highly [...]

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How to Create a Simple but Effective Website – Part II

by kevin

In the previous post I described how a local business owner with no website could create a simple site in an hour or so for less than $30. That means there is no need for anybody to not have a website. We reached the point where we had a WordPress site up with an appropriate [...]

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How to Create a Simple but Effective Website

March 8, 2011

Around 50% of small businesses do not have a website at all. This is a real lost opportunity for their owners. In this post I will show how to quickly create a website at very lost cost (amazingly less than $50) that can look professional and provide a way that you can communicate interesting content [...]

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How to Claim Your Google Place

March 7, 2011

If you have not claimed your Google place then you need to do so without delay. Before you do so let’s consider the concept of Google places some more. If you look at search results for a local term the first page normally contains the places results together with a map with location pins. (Note: [...]

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How to Choose a Domain Name

March 4, 2011

How do you choose a domain name for your site? This is normally not something that local business owners think a lot about. Very often they call their domain after themselves or their company. This is a perfectly valid way to do it but unless you are a well known brand there can be some [...]

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